OSU Student Affairs : Student Resource Guide : Coca-Cola Marketing Funds Guidelines

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Coca-Cola Marketing Funds

Monetary sponsorship and funding are available from the Coca-Cola Beverage Marketing Committee. The Beverage Marketing Committee meets quarterly. All requests for Marketing Funds must be submitted by the 4th week of the quarter prior to the date of the event. For example, if your organization is planning an event for Winter Quarter, your request must be submitted no later than the 4th week of Autumn Quarter.

The Beverage Marketing Committee meets quarterly, so please plan ahead when submitting a grant request. If you have any questions, feel free to contact Paul Barash at paulbarash@cokecce.com.

To submit a request for Coca-Cola Marketing Funds, please read the guidelines below. The guidelines are NOT exhaustive, and the Marketing Funds Committee has the right to approve or deny any requests for any reason. Additionally, the Coca-Cola Marketing Funds Guidelines have been made available in a PDF Format.

DEFINITIONS
    •Program: A program, for the purpose of the Coca-Cola Marketing Funds, is defined as an educational or service activity held on campus or a service/outreach activity held off-campus, that is open to the campus community, contributes to the purpose and mission of the campus organization, and provides developmental and educational outcomes for and other benefits to its student membership and its other participants.
    •On-Campus: On-campus is defined as the property of The Ohio State University and the University District defined by four borders: north to Patterson Avenue; east to Summit Avenue; South to King Avenue; and West spanning on properties owned and managed by The Ohio State University.
    •Recruiting: Events in which the primary purpose is recruiting do not constitute programs.
    •Service: Hands-on, volunteer activities requiring physical labor or professional skills. Service at professional meetings, conferences and competitions does not constitute fundable service.
    •Receptions: Receptions that are part of a larger event such as a guest speaker or performance are fundable.
    •Fundraiser: A fundable program if the fundraiser benefits a 501(c)(3) charitable, nonprofit with the Coca-Cola Marketing Funds funding strictly limited to the costs of the event.

    
FUNDABLE
    •Entertainment: e.g. speaker fees, honoraria, or other fees for speakers, presenters, DJs, artists, or rental for film or other entertainment media, including travel expenses for out of town speakers or presenters.
    •OSU Physical Facilities: charges for setup and cleanup, including but not limited to electricity, water hook-up, tables and chairs.
    •Tickets: costs associated with printing tickets for a program.
    •Publicity: e.g. costs for publicizing a program with flyers, posters, advertising in local media.
    •Publications: advertising in publications.  Examples include Makio, Annual Guidebooks, and calendars. Target audiences should be Ohio State students for requesting publications.
    •Security and Safety: e.g. costs associated with providing uniformed or plain-clothes officers, EMS/Fire prevention officers as programming/activity demands.
    •T-Shirts: costs associated with making t-shirts for a program.
    •Food and Beverages: costs associated with providing food at a program, provided that the primary purpose of the event is NOT a meal, an organization celebration including an end-of-the-year or award banquet, a reception that is not part of a larger program, an organization meeting, or a recruitment event. Food and beverages at funded events must be of the Coca-Cola company brands.
    •Awards: e.g. plaques, certificates, prizes, recognitions.
    •Equipment: rental costs associated with equipment not available for free at the university.
    •Consumable Supplies: costs associated with consumable supplies not available for free at the university including but not limited to decorations and flowers.


NON-FUNDABLE
    •Items Prohibited by State Law and University Policy: e.g. alcohol, firearms, tobacco, and illegal substances.
    •Activities or Expenditures to Benefit Individuals: expenditures designed for the personal gain of individuals and not the organization as a whole, these include but are not limited to the following: Books and subscriptions; Local, state, national, or international organization dues; PDAs and cellular telephones; Personal long distance charges; Printing of resumes and duplication of course materials.
    •Fundraising: costs associated with a fundraiser whose purpose is to generate revenue for the student organization, its programs and activities, or individual members.
    •Donations: direct monetary donations to charitable organizations or individuals not associated with the costs of a service project.
    •Salaries or Other Remunerations: fees paid to any individual, including students, for his/her services except for any purposes specified in fundable programming expenses.
    •Equipment: costs associated with purchasing equipment for the organization.
    •Religious or Worship Services: e.g. masses, prayer circles and meetings, sabbats, Seders, Shabbat services.
    •Political and Lobbying Activities: e.g. partisan political activities, political campaigns, or political lobbying.
    •Banquets: Events in which the primary purpose is food and/or there is not a program aspect to the banquet.
    •Food and Beverages: A request for the donation of beverages may be submitted for events. Food and beverages at funded events must be of the Coca-Cola company brands.
    •Off-Campus Events: Any events that are held outside of the University District or not on University property, unless the primary purpose is for service.
    •Recruitment: Events in which the primary purpose is recruitment and/or there is no program aspect to the event.
    •OSU Faculty/Personnel: Persons who are employed by the University may not be paid for services rendered if they are included within the services for which they are employed by the University.
    •Faculty/Staff Only Events: Events must primarily serve students. Events may be open to other populations but primary intended audience should be Ohio State students.
    •Scholarships: any money paid to members and/or other students.


All committee decisions are final.

This is NOT an exhaustive list of guidelines - committee has the right to approve/deny any requests it deems necessary and your event will NOT necessarily be funded, even if it falls under the guidelines.

Please contact Kendra Huprich with any questions at khuprich@cokecce.com.

I have read the Coca-Cola Marketing Funds Guidelines, and agree to all that they contain.

Proceed to the Coca-Cola Marketing Funds Form

Also, please visit the links below for other sources of funding available to groups on campus:

If you have any questions about the Marketing Funds guidelines or process, please contact Paul Barash at paulbarash@cokecce.com.

Departments A-E

Departments F-R

Departments S-Y

Last modified on: Thursday, March 27, 2008 1:04:02 PM

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